Thrust Areas

Business Analytics

Business analytics is the process of transforming data into insights to improve business decisions. It involves the use of data analysis techniques and statistical methods to derive insights, inform decision-making and optimize business processes.

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Digital Marketing

Digital marketing refers to the use of digital channels to market products and services to consumers.

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Digital Marketing

Digital marketing refers to the use of digital channels to market products and services to consumers.

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By the Numbers

132

PG Students

23

Scholars

14

Faculty

4

Staff

3

Patents

7

Projects

488

Publications

7120

Citations

100

H-Index

Message from the HOD

Dr. R. Magesh

PROFESSOR

          At DoMS, we continuously strive to adapt and excel in the face of the ever-changing world and its dynamic business environment. The rapid pace of recent changes keeps us vigilant and on our toes. We persistently incorporate the best academic practices into all our programs, establishing DoMS as a renowned institution and the preferred choice for the brightest young minds in the country. The MBA programs at Anna University, Chennai, embody a scientific approach to address these challenges. Over the years, DoMS has proudly produced thousands of highly successful managers who have made a mark in the corporate world. Now, it is time for us to once again showcase our best minds, prepared to excel and demonstrate exceptional talent to the awaiting world. Placements are a vital aspect of our Management studies function, representing the culmination of a rigorous two-year academic process that moulds highly employable and industry-ready professionals. I eagerly anticipate forging stronger bonds of cooperation to explore uncharted realms of excellence. Welcome home to DoMS.